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The first omnichannel V-commerce D2C retailer in Central Asia
The first omnichannel V-commerce D2C retailer in Central Asia
We have been at the forefront of Video-commerce omnichannel retail since 2016 in Kazakhstan and 2018 in Uzbekistan. Our team prides ourselves on being Central Asia regional experts with deep local market knowledge and ready-to-go infrastructure, perfectly positioned to capitalize on Central Asia’s market.
Our Business
With annual revenue growth of at least 20% and over 1 million customers, we are a leading force in the direct-to-consumer market. Our strong supplier connections from China, India, and Europe ensure a wide variety of products at competitive prices.
Our commitment to customer satisfaction is reflected in our base of over 600,000 successful buyers and our in-house courier service
Gemstone silver and gold jewelry, fashion jewelry, watches, bags, accessories
Household appliances (electric), white goods, kitchen appliances, gadgets, cookware, cleaning, home textiles, toys
Healthcare products, nutrition, food supplements, massage devices, skincare, haircare, wellness
Selling own label and third party products via infomercial spots at free-to-air and cable channels with 9 mln customers reach
Selling gemstone, fashion jewelry and lifestyle products via live shows at free-to-air TV and livestreams
Webstores, lead generation pages, social media accounts and Telegram store leverage multiple device shoppers
Outbound call center team gets in touch with our customer database giving targeted offers
Special print offers via catalogs, leaflets, package inserts, coupons supported by SMS campaigns.
Selling own label products through local marketplaces with the support of TV advertising
Inbound, outbound, customer support and digital channel teams
Live studio in Tashkent and infomercials production hub in Warsaw led by international industry experts
We identify new products for Central Asian markets and create targeted campaigns utilizing local insights and cultural nuances
In-house customs brokerage and last-mile delivery across Uzbekistan with add-on services enhancing customer satisfaction and loyalty.
Two fulfillment centers in Tashkent, including a dedicated facility for jewelry.
IT development entity based in IT Park - technology hub in Tashkent creating CRM tailored to live-streaming business needs
Comprehensive training program for non-experienced individuals to start their careers in a call center, customer service and upgrade programs for middle managers.
In 2020, HSM Turan took a significant step into the retail sector by launching seven Hopshop-format stores across Uzbekistan
Our in-house service center provides comprehensive warranty services, repairs, and product exchanges for consumer electronics and home appliances - an unprecedented level of customer support
